Serving theHospitality Industry:
Serving the Real Estate Industry:
We match unique properties with like-minded travelers and buyers. Social media is a new way to use the web. It involves Facebook, Twitter, Linked In, and Blogging, and jargon such as friending, liking, adding, tweeting, and commenting. It all is done on a daily basis by virtually everyone on the internet. Gone are the brochure-style tools used online to sell your property. No longer can you toss up some sales copy, take excellent pictures, and hope people will contact you. Travelers and buyers expect more. Ignore these people and your business will suffer.
Vacation Rental Property Managers, hoteliers, and innkeepers know how to make the perfect vacation experience. Your goal is to get people to visit, and keep them coming back. Getting the guest to your door is the hard part. As a real estate professional, you already know how to acquire a great listing or assemble a prime piece of property for sale. Your goal is to get prospects and buyers to your door and obtain ongoing referrals. Getting that buyer to your door is the hard part, especially in todays market.
Your marketing strategy now involves engaging these people on their turf; meet them where they gather with social media management and internet marketing. Ask us howtoday.
Special Offer through 9/30/2010: Social media packages starting at just $195/month plus one-time set up fee. Contact usfor details!
"I can't understand why people are frightened of new ideas. I'm frightened of the old ones" John Cage
Our Team
A solid group of dedicated professionals, each highly experienced in their Internet marketing skill set.
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Services
We create, launch and maintain your social media campaigns and provide additional internet marketing services.
About Us
Strategy140 is a provider of social media management for lodging and real estate professionals.
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Strategy140 is a division of Leisure Linx, LLC, a provider of internet advertising solutions for lodging and real estate professionals. We understand the specialty of your business and manageyour Internet and social media so you can focus on your guests and clients.
Our mission is simple: To provide lodging and real estate professionals with internet and social media marketing services that produce a solid return on investment (ROI), increase your clients, prospects, and guest base, and take the workload off your shoulders at a very reasonable cost.
Leisure Linx also provides specialty websites to highlight your property. We can package your social media managemetn our optimized website collection includes to produce a solid Internet marketing plan:
DevelopmentsAndCommunities.com
VistasAndViews.com
LogHomeGallery.com
CabinsAndInns.com
FloridaHalfbacks.com
All of the Leisure Linx websites are integrated with social media to promote our sponsor's properties. Strategy 140 was developed to assist our clients in expanding their own internet marketing reach with social media, so they can tend to their business without being tied down to the time and research required to maintain a successful social media campaign.
We keep our overhead down so we can focus on providing you with an affordable and effective social media strategy. A team member is assigned to you at first contact and will work directly with you throughout your entire campaign. We are a high energy team that:
You know your business, your clients, and your marketing message. We take that message, make it search engine friendly, and spice it up a bit if needed, and then blast it throughout the social world.
It's very easy to get started. Contact us and get connected today!
FREQUENTLY ASKED QUESTIONS
Q: If I decide to cancel, do I keep my social sites and profiles? Absolutely! We use an email account with shared access for any new social media accounts that we create. If you decide to leave our program, your access will remain open to you.
Q. How long must I commit? Although we know your social media presence will dramatically increase your business exposure, we also provide you with the flexibility to cancel with 30 days written notice.
Q. Why the name, "Strategy140"? A common theme in social media is the micro blog concept, that incorporates social media messages of 140 characters or less. We feel a simple message with a call to action provides enough space to communicate most thoughts and aligned our name with that concept.
Unlock the door.
Connect your property to the power of the Internet.
Mary Anne Baker| President and CEO
Mary Anne has been a leader in the fields of real estate and tourism in Southwest Florida since 1984. As an inspired, accomplished brand professional, she formed the Leisure Linx Network, the most complete collection of real estate and lodging websites in 2006. Mary Anne utilizes her strong knowledge of marketing principles and practices, understanding of consumer needs and insights, and the drive to execute successful marketing and product plans including Strategy140.com.
Mary K. Barr| Marketing Analyst
Mary focuses on driving traffic and inquiries to our social media clients and tracks their effectiveness. Mary also manages email marketing, search engine optimization, PR campaigns, direct marketing and online advertising.
Daniel Buck| Social Media Strategist
Daniel specializes in assisting our existing and potential customers with solid social media solutions to fit their goals and their budget. His positive attitude and sense of humor make him a favorite among his clients. Daniel is a great asset to the Leisure Linx and Strategy 140 teams.
Create
We create an overall social media marketing plan that is built around your business, your demographics and your current marketing and advertising strategies. We start with the basics, such as Facebook, Twitter, and LinkedIn. We show you additional channels such as blogs and newsletters that will enhance your client and guest base. Overall, we keep it simple by focusing on social media channels that have already proven to enhance the lodging and real estate sectors. This phase is primarily about research and writing content.
Launch
The Launch Phase involves:
Maintain
Maintaining your new or existing social media channels is the ongoing management of your social networks. We drive business to your website by adding to the conversation and then posting strategic, keyword-driven communications with customers and prospects. Maintaining involves:
1. Manage online content, including Facebook, Twitter, blogs and other social media channels as designated in your plan using keywords and timely events.
2. Monitor trends in social media tools and applications and apply key learnings
3. Measure the impact of social media on overall marketing efforts
4. Follower List Growth
5. Retweets of relevant content from people you follow and from Search.Twitter.com
Your Role
We are your voice to consumers, so providing us with continual updates is VERY important to your success with social media. We expect you to provide updated content regarding your marketing plan and your business including special offers, events in your area or on your property, photo updates, etc. For example, if you are a real estate business, we will feature individual homes, homesites or spec homes as you specify. Constant communication is important so we can engage your visitors and keep fresh content in front of your prospects.
Strategy140 offers complete packages to support your entire Internet marketing plan for your hospitality business, real estate property, or non-profit. Here is a small sampling of our additional services that can be customized to fit your budget:
Info
Fill out a simple form so we can learn more about your business and provide you with an estimate, including our current special offers for new clients.
Address
Strategy 140
c/o Leisure Linx
1306 SW 18th St
Cape Coral, FL 33991
Telephone
1.239-898-1662
Email
info_leisurelinx.com
Strategy140.com is a division of Leisure Linx, LLC Copyright 2010
